Companies are finding ways to do business in an environment-friendly manner by adopting green practices. Green practices include everything from constructing buildings using recycled materials and renewable energy to marketing green-friendly products, to viable waste management operations, and dozens more.
Major corporations adopt environmental practices for a variety of reasons. Many companies have seen the impact that a destroyed environment can have on their business, which prompts companies to engage in environment-friendly business practices and help market initiatives to increase awareness about the environment. "Going Green" is also good for a corporation’s public image and the marketability of their business. Finally, many environmental practices, especially those that are energy saving or reuse recyclable materials, save companies money in the long run.
For example, DuPont has initiated programs that help preserve natural parks and has introduced safer and environment-friendly materials in their products. Bacardi, the world’s largest privately held spirits company, has initiated environment practices to restore coastal water quality around the world. Other major global companies, such as Dell, Lenovo, Cemex, Bayer, Apple, Travelport, BP, HP, and the Hilton Group, just to name a few, have also decided to become "green companies" by engaging in initiatives to increase environment awareness and implement new technologies to reduce their products’ energy consumption and waste products, among other things.
Engaging in practices that help protect the environment is part of corporate responsibility. For many years, people believed that it was unrealistic to expect corporations to make major changes to the way they do business. However, corporations are proving that doing so is not only possible, but also profitable.
This section of the website will feature companies engaging in "green" practices to help protect, restore, and replenish the environment by developing environmental policies that are Earth-friendly, sustainable, and progressive. These green practices include everything from how companies build to how they market and do business. This section of the site will also feature articles about green practices, as well as editorials and news sources.
Company Profiles
A GREENER GOOGLE
Google was derived from the mathematical term "Googol", meaning 1 followed by a hundred zeros. The company was founded in 1995 by Larry Page and Sergey Brin who were determined to develop a newfound approach in providing vast information resources to people.
THE GREEN-FRIENDLY NIKE
Nike, Inc. is a leading sportswear and equipment manufacturing company based in the United States. As the world's top provider of sports products, Nike's goods range from sports shoes and clothing to sports equipment.
Green Business Articles
Earth Day
Earth Day is officially celebrated every 22nd of April the world over. Relevant events may fall on the weekends before April 22. Usually, conservationists consider April as Earth Month.
Organic Products
Food and materials that do not employ chemicals, synthetic fertilizers, insecticides, antibiotics, or stimulants are labeled organic. In a way, organic products minimize air, soil and water pollution. From clothing to beauty products, organic products are progressively reaching a market beyond environmentalists. Organic products however, must not be confused with "natural products."
Green Business Editorials
Green is the Color of Money
In the advent of a renewed consciousness and concern over the planet's future, some corporations have started initiatives in their respective industries that are, according to their official releases, supposed to be beneficial for the environment because of recycled materials, lower energy consumption, et cetera.
The Need to Green Expanding Companies
With the advent of advocacies like energy efficiency and green architecture, previously existing design and construction practices are now considered to be ineffective. Building owners are starting to realize the necessity of greener designs as standards or regulations for increased energy efficiency and resource conservation.